Orlando, Fla. — September 19, 2025 — Raul Nazario, Founder & CEO of SharpShell Digital and member of the UCF Marketing Advisory Board, will join the executive panel at the UCF CX Summit 2025: Beyond the Algorithm — Designing Authentic AI Experiences on Thursday, October 2, at UCF Downtown (Dr. Phillips Academic Commons, Room 106) in Orlando. The half-day summit brings together industry leaders, innovators and researchers to explore practical, human-centered applications of AI in customer experience.
Hosted by the UCF College of Business, Department of Marketing, the program features opening remarks from Department Chair Ram Desiraju, Ph.D., research insights from Ze Wang, Ph.D., and keynotes from Sarasota Memorial Health Care System (AI-powered hospital operations) and Alex Latorre of Magnifica (AI-driven hyper-personalization in luxury hospitality). The executive panel—titled “AI at the Experience Edge”—will examine real-world adoption, ethics of personalization, and how organizations balance high-tech with high-touch.
“As leaders move from pilots to production, the winners are pairing clear business cases with responsible guardrails,” said Nazario. “I’m excited to share playbooks we’ve seen work for small and mid-sized firms—measurable outcomes, not just hype.”
Event details
- Date & time: Thursday, Oct. 2, 8:30 a.m.–1:00 p.m. (sessions 9:00 a.m.–12:00 p.m., networking lunch 12:00–1:00 p.m.)
- Location: UCF Downtown, Dr. Phillips Academic Commons, Room 106, 528 W. Livingston St., Orlando, FL 32801.
- Who should attend: Marketing/CX leaders, technology & innovation executives, and decision-makers seeking practical AI strategies. Complimentary registration includes light breakfast and networking lunch.
Join us
Seats are limited. Register now via the UCF College of Business event page (which links to Eventbrite registration).
For media inquiries or to coordinate interviews with Raul Nazario, please contact [email protected].
About SharpShell Digital Marketing
SharpShell Digital Marketing is an award-winning digital marketing agency and business automation firm. It helps ambitious clients solidify their brand, find their voice, engage with customers, and reach growth goals in today’s digitally dominated marketplace. As a hands-on, collaborative marketing agency in Orlando, Florida, SharpShell functions as a full-service digital partner. The firm offers powerful Fortune 500 analytics and expert digital professionals and is always learning and updating its strategies. With SharpShell, clients get the benefits of a full marketing team without the stress. Visit sharpshelldigital.com for more information.